Enhancing Intellectual Property Security with Scent Marks and Anti-Counterfeiting Measures
Scent marks have emerged as a distinctive and sophisticated tool in brand authentication, fostering consumer trust through olfactory signatures that are challenging to replicate. However, the unique nature of scent-based trademarks presents significant challenges in safeguarding intellectual property rights against counterfeiters. Understanding the legal complexities, technological innovations, and enforcement strategies surrounding scent marks is crucial … Read more